Beauty with a bigger purpose
Since the inception of the Hearts and Flowers Annual Giving Campaign, your donations have supported the Toronto Botanical Garden with the financial resources to connect people to nature. This year, our end-of-year donation appeal is imbued with excitement for the TBG’s impending transformation: from small botanical garden to
world-class living museum of plants!
The growth strategy that will take us there involves strengthening the infrastructure of the TBG across the board to improve our financial resilience; secure systems and tools that will enable us to grow and succeed as a cultural institution; and develop our programs to educate and inspire more people through their connection to nature.
Each year we choose a small project to represent the campaign. This year, we ask for your support to build a virtual launch pad for the biggest project the TBG has ever undertaken through this transformational journey. Your generosity and your vision for a world-class garden will take us there.
With your support, the future of your garden is bright. Please give generously to the 2018 Hearts and Flowers campaign.
The 2018 Hearts and Flowers Annual Giving Campaign goal is $175,000
Message from the Honorary Chair of the 2018 Hearts and Flowers Annual Giving Campaign.
What an extraordinary time this is in the history of the Toronto Botanical Garden! This year will be remembered as the beginning of strategic growth of this very special public garden in the geographic centre of Toronto. The goal is a 35-acre botanic garden that will set new standards for botanical gardens in Canada and beyond.
The garden expansion is giving TBG license to grow its infrastructure and its programs, vastly improving our efficiency and impact on the community. The new TBG will:
- Reach more children from underserved neighbourhoods to learn about Toronto’s green spaces and how to protect them.
- Make strategic business decisions to better serve over one million (projected) visitors a year to enjoy our gardens.
- A dynamic, “grown up” TBG will offer a variety of experiences to garden lovers of all stripes and expertise, making the gardens part of their lives. In the meantime the TBG’s board, staff and dedicated volunteers are hard at work to steer the organization through this crucial growth phase.
Your contributions to the 2018 Hearts and Flowers campaign will support this critical work, helping to transform the organization we know into the living museum and cultural organization Toronto needs.
Mary and I are proud to contribute to this fundamental phase of TBG’s growth, and we invite you to join us in fueling change for the better.
Won’t you consider supporting us (once again)?
MARK CULLEN, CM
Honorary Chair, 2018 Hearts and Flowers Annual Giving Campaign
Two easy ways to make your donation to the Hearts and Flowers Annual Giving Campaign
Call the Development office 416-397-1483
We will accept your donation by phone.
You may designate your United Way donation, or part thereof, to Toronto Botanical Garden by quoting TBG’s charitable registration number — this applies to single gifts and payroll deductions.
Toronto Botanical Garden is a registered charity BN119227486RR0001